Impulse Buying - How Stores Trick You

Teacher Guide

$150 was the plan for the month, $290 what actually got spent, the $140 gap coach Renata Ellis traces for Diego back to specific store tactics. Extensions track a student's own impulse spending, file a field report on real tricks, and design a store that reverses every one of them.

Impulse Buying - How Stores Trick You cover

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